Sunday, January 17, 2021

Social Media Marketing Tips

 


One of the most important things I’ve learned over the years of building my business is that as awesome as Social Media is, it can be a huge time suck.

And before you know it, you’ve spent ALL DAY online and you’ve generated minimal results...

Or am I the only one that’s been there?

So of course I had to figure out a way to sell my products and services without spending all day on my computer and having messages back and forth with potential customers.

I’m breaking down the steps so you can see how simple my social media strategy is.

#1 Pick Your Platform

First thing you want to do is stick to one platform and put all your focus there.

If you’re on EVERY social media platform all the time, you’re going to be spread too thin.

Especially if you’re in the beginning phases of growing your business.

You’ll want to pick the platform where you’re people are already hanging out.

So if that’s on Facebook start there. If it’s Instagram, start there.

And stay focused there UNTIL you get traction.

Then and ONLY then can you start to focus on a 2nd platform.

#2 Understand who your perfect customer/client is

Before you even start posting on social media you need to know who you’re posting for.

Why?

Because you could have the best product in the world, but if you’re trying to sell it to the wrong person, you’ll make no sales whatsoever.

That’s why understanding who your ideal customer avatar is, is SO important.

#3 What is your main money maker

When you’re growing your business on social media you have to be congruent with everything that you do.

From the posts you’re posting, to the people you are posting it for, to the products you are selling.

Everything has to tie in and make sense.

You need to know:

Why you are posting.

Who you’re serving?

What is the goal that you’re trying to accomplish with every post?

#4 Come up with 30 pieces of posts for one month

Sit down one day out of the month and carve out around 90 minutes to plan out content ideas to post on social media.

I only do this once a month. I block out 90 minutes and I plan out what I’ll be posting for the month.

This way I’m not challenged every day with trying to come up with what to post.

 #5 Time block your day

It’s important to time block your day so that you have time to work on your money making activities.

Now here are the four things that you want to make sure you are showing up and doing on social media every day are as follow:

Warm Up The Algorithm (5-10 mins)
Comment, Like and Engage with other people’s content

Create and Publish Your Social Media Post
(5-10 mins) Share it on your other Social Media channels for extra exposure

 Engage, Like & Comment Back (5-10 mins)
You want to start conversations with the people that engage on your post. Try your best to start a two way conversation. You will be rewarded with more people seeing your post when you can get some good action on it.

Active Asking & Follow Up (30-60 mins)

This is the exact social media plan I would follow if I was starting from scratch or all over again in my business.

Did you get some value from this social media marketing training? I hope you did because each post I put my heart into making sure you get some good value so you can rock it in your business while creating a life you love. 

Please feel free to comment and share with your team. 

If you need help with anything in your business, please don't hesitate to reach out to me at anytime. I am always here and happy to help! 

 





Sunday, January 10, 2021

Should I buy leads for my business?

 


 Everyone wants to know where to get more leads right? Well, in this post I am going to share how you get home business leads from three separate places. By the way, did you know that the masses believe you cannot build a home business unless you have home business leads and money? Go getters just figure out where to get leads and money, there IS a difference.

Most Don’t Start with Existing Home Business Leads

If you are going around town crying because you don’t have any home business leads to talk to, there is no wonder why you are not succeeding. If I thought I had to have existing home business leads and money to build a serious business, well, I guess I never would have.

The Difference between Winners and Whiners

Whiners complain about what they don’t have and don’t know. Winners figure out how to get what they don’t have and learn what they don’t know. Because of the low cost of entry of network marketing, there is a plethora of people that would fall into the whiners category. Fortunately, no whiners read my blog as they think I am yelling at them so congrats on being a winner!

3 Ways to Get Home Business Leads

With an estimated 95% of people dissatisfied with their jobs and their quality of life, why do we STILL struggle to get Home Business leads? Well, it is because we are too vague and make it way too complicated. Here are three quick ways to get leads for your home business:

1. How to Generate Home Business Leads

You have to determine the level of ability to do this in your area but one great way how to generate home business leads is through either bandit signs or sticky notes. Bandit signs are those colorful outdoor signs you see along the highway or busy intersections. You can also place fliers and brochures around your town or community.

2. How to Go Get More Home Business Leads

One quick way get your pipeline going is attend a bunch of meetups or local events in my area.  I love this approach as only people who want something MORE in their life will bother attending events and that is a lot easier type of person to talk to than someone who is NOT motivated to network or build their business.

3. Where to Buy Home Business Leads

OK, so some people will say NEVER buy Home Business leads. I think there are a few cases where you SHOULD buy them and I will explain what I mean. If you:

1. Suck on the phone or are terrified to talk to your warm market
2. Need more experience on the phone
3. Want to get your business going like yesterday

Then why not buy some Home Business leads? I know people that ONLY buy home business leads and that is how they built their business. The place that I suggest to buy home business leads is here – www.hbbleads.net. Let me give you a word of caution so you understand how purchased home based business leads work…

The Truth About Buying Home Based Business Leads

Bought home business leads are still not going to be laydown sales, you WILL still need to talk to them, qualify them and move them along in the process. When  you receive the email that you have a new lead in, call them and ask them how you can help, if they are nasty or negative, just get off the phone. Never, whether you bought the lead or not, try to convert someone who is nasty or negative, it just is not worth your time.

Get them to watch a company presentation and then ask them what they liked about what they saw. One of the, if not THE, best question to ask a bought home business lead is: “What has recently changed in your life that has you open to a home business?” This question is frigging awesome to get them to open up.

Here are some suggestions on following up and connecting with leads..

This is a basic suggestion to start out calling either bought leads or leads that you have generated:

  1. Notice their area code and make a comment, google the area code if you need to. “Hey, I see your area code is Dallas, is that where you are from or is that where you live?” Awesome, I have friends that live there, or, I’ve always wanted to visit, or, I was just there for a team event not too long ago” Say something that sounds natural to loosen it up a bit.
  2. Get to the point. The reason for my call is I see that you recently entered your information to learn more about starting a home business, is that something you are still serious about or have you already found a way to make extra money from home?
  3. Use a tool. You should not be explaining everything about your opportunity or whatever it is you have to sell over the phone, point them to a video, sizzle call, event in their area, anything but you try to explain it all over the phone. You can say “The first step to see if this is even a fit for you is to watch our short overview video at ________________”
  4. Set the follow up. As you can imagine there are a lot of people wanting to earn more money from home so we stay pretty busy but I can follow up with you at either 2:15 or 3:20 today, which one works better for you?

There are lots of other suggestions that can go into calling bought leads but this should help you out to get started!

Go Get Those Leads for Your Home Based Business!

If you got value, leave me a comment and tell me what you liked about this post or what you would like to see in future posts!

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To your success~